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How to Prepare your Music Release

Here, you’ll find everything you need to know about preparing to your music release as an independent artist. Whether your project is a single, EP, or album, you’ll get the lowdown on all things strategy and what to look out for during planning. We cover schedule, marketing, distribution, post-release promotional tactics, and more.

What You’ll Find Here:

Here’s a glimpse of the types of articles that will help guide you through your next music release:

  1. Pre-Release Planning: Learn how to set realistic goals, outline a detailed schedule, and create a budget. Find walkthroughs covering distribution and when to submit your music.
  2. Visual Content: Learn about the importance of compelling visuals and the role they play in getting your music to grab attention and perform well on streaming platforms and social media. Find lists of examples as well as suggestions for how to make your own content.
  3. Digital Distribution Services: Find a list of digital distributors and their pros and cons to figure out with one suits your needs best. Get walkthroughs of music submission and how to craft an exciting pitch.
  4. Marketing and Promotion: Use Instagram, TikTok and the like to build hype around your music through social media campaigns and content catered to each platform. Learn how to promote across different media channels, secure press coverage, and get playlist placements.
  5. Engaging with Fans: Understand the tools available to you to better engage with your following and build a loyal fanbase through performances, livestreams, exclusive content, and more.
  6. Post-Release Promotion: Learn how to use artist analytics like Spotify for Artists to better understand your listener demographic and cater your promotional strategies to the right target audience.

The various strategies and tips outlined in our articles will help new artists navigate the music industry effectively and release their own music, confidently putting their music out for the world to hear.


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    Success is No Coincidence: The 5 Biggest Mistakes in Music Releases and How to Avoid Them

    par recordJet team 27 March 2025
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    As an artist, your work doesn’t end with writing and recording your song. The creative process is the foundation, the trigger, the big bang, that brings the song into existence …

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    The Best Places to Promote Music in 2025

    par L'équipe Groover 4 February 2025
    4 February 2025

    We’ve said it before and we’ll say it again – in music, there’s no such thing as too much promotion. Independent artists need as much exposure as possible in the …

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    The Best Tools to Promote Your Music (Socials, Web, and Project Management)

    par Théodore de Newtone 30 January 2025
    30 January 2025

    Okay, we need to talk about this: being an independent artist in 2025 is not just about making music, it’s also about making engaging Instagram posts and stories, organizing them …

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    Album Release Checklist 2025: How to Release an Album Independently

    par Guest Blogger 28 January 2025
    28 January 2025

    When you prepare a release as an independent artist, it feels like there’s a never ending list of things to do before the finish line. However, the list does end, …

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    The Best Way to Promote Your Music in 2025

    par L'équipe Groover 14 January 2025
    14 January 2025

    Promoting your music is not an easy task, especially when you’re doing it on your own and with limited resources. You’re already creating good music, so how can you get …

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    How to Grow Your Music Career Effectively in 2025

    par Marguerite Beaussant 13 January 2025
    13 January 2025

    Building your musical project must be done step by step. The strategy you outline in the beginning the process will shape how you go about getting your music heard, growing …

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    How to Plan Your Music Career – Creating Short and Long Term Goals

    par Elinore Trompeter 23 December 2024
    23 December 2024

    Studies have shown that you are 42% more likely to achieve your goals if you write them down. The power of planning is something that cannot be overlooked, especially when …

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    Smart Links: Share, Track, and Analyze Your Music

    par Mackenzie Leighton 13 December 2024
    13 December 2024

    The Internet has made the world a very small place. Even if you compose your next EP in your bedroom or record your songs in a friend’s garage, your music …

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    Artist Biography Example: How to Convince in a Few Lines

    par Cameron Baxter 25 October 2024
    25 October 2024

    An artist or band always has a story to tell – a story about how and why they got from A to B. This is what compels those who aren’t …

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    How to Write a Music Press Release

    par L'équipe Groover 18 October 2024
    18 October 2024

    Artists, in order to promote your music, there is one key component you must really nail: the music press release. A press release is the informative and attention-grabbing official statement …

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