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How to Prepare your Music Release

Here, you’ll find everything you need to know about preparing to your music release as an independent artist. Whether your project is a single, EP, or album, you’ll get the lowdown on all things strategy and what to look out for during planning. We cover schedule, marketing, distribution, post-release promotional tactics, and more.

What You’ll Find Here:

Here’s a glimpse of the types of articles that will help guide you through your next music release:

  1. Pre-Release Planning: Learn how to set realistic goals, outline a detailed schedule, and create a budget. Find walkthroughs covering distribution and when to submit your music.
  2. Visual Content: Learn about the importance of compelling visuals and the role they play in getting your music to grab attention and perform well on streaming platforms and social media. Find lists of examples as well as suggestions for how to make your own content.
  3. Digital Distribution Services: Find a list of digital distributors and their pros and cons to figure out with one suits your needs best. Get walkthroughs of music submission and how to craft an exciting pitch.
  4. Marketing and Promotion: Use Instagram, TikTok and the like to build hype around your music through social media campaigns and content catered to each platform. Learn how to promote across different media channels, secure press coverage, and get playlist placements.
  5. Engaging with Fans: Understand the tools available to you to better engage with your following and build a loyal fanbase through performances, livestreams, exclusive content, and more.
  6. Post-Release Promotion: Learn how to use artist analytics like Spotify for Artists to better understand your listener demographic and cater your promotional strategies to the right target audience.

The various strategies and tips outlined in our articles will help new artists navigate the music industry effectively and release their own music, confidently putting their music out for the world to hear.


  • How to Prepare your Music ReleasePromote your projectTips for musicians

    What are the best practices and tactics for music marketing?

    par Hannah Rees 3 May 2024
    3 May 2024

    Let’s say you’ve spent weeks, months, or even years working to create something great that you’re really proud of, the next step is to share it with the world. But …

    0 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    Is there any platform which helps you promote music?

    par Hannah Rees 24 April 2024
    24 April 2024

    The digital revolution has not only made music creation more accessible, it has also transformed the way in which music is distributed and promoted and today, both aspiring artists and …

    0 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How to promote my music globally?

    par Hannah Rees 22 April 2024
    22 April 2024

    With the rise of online streaming services and social media platforms, independent artists have more opportunities than ever to reach a global audience and can now connect with listeners and …

    0 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How important is marketing in the music industry?

    par Hannah Rees 18 April 2024
    18 April 2024

    Marketing plays a crucial role in the success of any business, and the music industry is no exception. Behind every hit single and every sold-out concert lies a finely-tuned strategic …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How to Become Successful in Music: 7 Mistakes to Avoid

    par Fabienne Kervella 9 April 2024
    9 April 2024

    The Internet has changed the traditional model of the music industry. In today’s digital age, it is quite possible to distribute your music and reach many potential fans without the …

    1 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    I have a band. What are the best music marketing hacks?

    par Hannah Rees 3 April 2024
    3 April 2024

    So, you’ve started a band and now you’re wondering what the best music marketing hacks are to help you stand out in today’s crowded and competitive music industry? Don’t worry, …

    0 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How to set up your own label as an independent artist?

    par Hannah Rees 22 March 2024
    22 March 2024

    Recent years have seen a move away from the traditional major label model and, now more than ever, a growing number of independent artists are taking their careers into their …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    Why create your own record label as an independent artist? 

    par Hannah Rees 21 March 2024
    21 March 2024

    As a musician, you’ve probably been told many times that the road to success starts by going through a major record label, a kind of tollbooth where you have to …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How can musicians use AI tools for music marketing?

    par Hannah Rees 18 March 2024
    18 March 2024

    With the rise of artificial intelligence and the fact that it has become a major player in many industries, you may be wondering how musicians can use AI tools for …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    Applying the Concept of Product-Market Fit to Your Musical Output

    par Jeremy Young 15 March 2024
    15 March 2024

    We might not want to admit this to ourselves as musicians, but artists often fall into the same traps that startups and tech companies fall into. You can spend all …

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