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How to Prepare your Music Release

Here, you’ll find everything you need to know about preparing to your music release as an independent artist. Whether your project is a single, EP, or album, you’ll get the lowdown on all things strategy and what to look out for during planning. We cover schedule, marketing, distribution, post-release promotional tactics, and more.

What You’ll Find Here:

Here’s a glimpse of the types of articles that will help guide you through your next music release:

  1. Pre-Release Planning: Learn how to set realistic goals, outline a detailed schedule, and create a budget. Find walkthroughs covering distribution and when to submit your music.
  2. Visual Content: Learn about the importance of compelling visuals and the role they play in getting your music to grab attention and perform well on streaming platforms and social media. Find lists of examples as well as suggestions for how to make your own content.
  3. Digital Distribution Services: Find a list of digital distributors and their pros and cons to figure out with one suits your needs best. Get walkthroughs of music submission and how to craft an exciting pitch.
  4. Marketing and Promotion: Use Instagram, TikTok and the like to build hype around your music through social media campaigns and content catered to each platform. Learn how to promote across different media channels, secure press coverage, and get playlist placements.
  5. Engaging with Fans: Understand the tools available to you to better engage with your following and build a loyal fanbase through performances, livestreams, exclusive content, and more.
  6. Post-Release Promotion: Learn how to use artist analytics like Spotify for Artists to better understand your listener demographic and cater your promotional strategies to the right target audience.

The various strategies and tips outlined in our articles will help new artists navigate the music industry effectively and release their own music, confidently putting their music out for the world to hear.


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    The 7 Best Music Industry Books You Need to Read in 2023

    par Simon Haven 15 November 2023
    15 November 2023

    “The reading of all good books is like conversation with the finest (people) of the past centuries.” That is a quote from Descartes, one of the most famous philosophers and …

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    Artist Branding: How to Make your Musical Project Unforgettable?

    par Simon Haven 10 November 2023
    10 November 2023

    As an emerging musician, artist branding is essential. Of course, you need to make good music to start with. But as Steve Jobs once said, “packaging can create a story”. …

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    How to Break Into Electronic Music

    par Guy De Rengervé 26 October 2023
    26 October 2023

    Not all musical styles are equal. That’s not to say there’s a hierarchy, but rather that you don’t break in by using the same means or channels of communication. Electronic …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How to Break Into Music

    par Guy De Rengervé 18 October 2023
    18 October 2023

    How to break into music is a bit of a million-dollar question, because in truth, there is not one answer, but several. There are as many musical genres as there …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    EP vs Album, What’s Best For You? Complete Guide

    par Mackenzie Leighton 12 October 2023
    12 October 2023

    Are you an artist having trouble deciding if you should release an EP vs album? We’ve created a complete guide to dive into the specifics of releasing an EP vs …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    The Best Websites to Make Your Music Known

    par Guy De Rengervé 5 October 2023
    5 October 2023

    Is there a single magical site to make your music known and increase your visibility at the push of a button? No, not just one, but a combo of websites …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How to be a Successful Independent Music Artist

    par Marguerite Beaussant 26 September 2023
    26 September 2023

    How to be a successful independent music artist in today’s music industry? With the rise of digital platforms and streaming services, artists without a record deal have more opportunities than …

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  • How to Boost Music StreamsHow to build a team as a musicianHow to Get Media Coverage & Radio PlaysHow to perform liveHow to Prepare your Music ReleasePromote your projectTips for musicians

    How To Submit Music to the Right People?

    par Mackenzie Leighton 12 July 2023
    12 July 2023

    For independent artists, submitting music to the right people is a crucial step in promoting your project and boosting your visibility in the music industry. How do you know who to submit music …

    1 FacebookTwitterPinterestEmail
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    Top 3 Time & Money Management Tips for Musicians

    par Mackenzie Leighton 6 July 2023
    6 July 2023

    For all musicians, managing your time and money effectively is crucial for success in your career. The music industry can be very competitive and recording, producing, and promoting your project can …

    2 FacebookTwitterPinterestEmail
  • Distribute your projectHow to Prepare your Music ReleaseTips for musicians

    Pre-Save Spotify: An essential tool for artists to promote their music

    par Mackenzie Leighton 28 May 2023
    28 May 2023

    Before making your song available on music-streaming platforms, it is essential to set up a pre-save campaign so that you can boost listens, shares, clicks, and playlist additions as soon …

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