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How to Prepare your Music Release

Here, you’ll find everything you need to know about preparing to your music release as an independent artist. Whether your project is a single, EP, or album, you’ll get the lowdown on all things strategy and what to look out for during planning. We cover schedule, marketing, distribution, post-release promotional tactics, and more.

What You’ll Find Here:

Here’s a glimpse of the types of articles that will help guide you through your next music release:

  1. Pre-Release Planning: Learn how to set realistic goals, outline a detailed schedule, and create a budget. Find walkthroughs covering distribution and when to submit your music.
  2. Visual Content: Learn about the importance of compelling visuals and the role they play in getting your music to grab attention and perform well on streaming platforms and social media. Find lists of examples as well as suggestions for how to make your own content.
  3. Digital Distribution Services: Find a list of digital distributors and their pros and cons to figure out with one suits your needs best. Get walkthroughs of music submission and how to craft an exciting pitch.
  4. Marketing and Promotion: Use Instagram, TikTok and the like to build hype around your music through social media campaigns and content catered to each platform. Learn how to promote across different media channels, secure press coverage, and get playlist placements.
  5. Engaging with Fans: Understand the tools available to you to better engage with your following and build a loyal fanbase through performances, livestreams, exclusive content, and more.
  6. Post-Release Promotion: Learn how to use artist analytics like Spotify for Artists to better understand your listener demographic and cater your promotional strategies to the right target audience.

The various strategies and tips outlined in our articles will help new artists navigate the music industry effectively and release their own music, confidently putting their music out for the world to hear.


  • How to Prepare your Music ReleasePromote your projectTips for musicians

    The 10 Commandments of Digital Music Promotion for Artists

    par Guy De Rengervé 22 May 2023
    22 May 2023

    Online, your image is almost as important as your music. Your digital presence is one of the essential levers of your success. For a successful digital music promotion, you need …

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  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How to Make Your Music Known Online

    par Guy De Rengervé 12 May 2023
    12 May 2023

    The internet can be a jungle, so how is an artist to cut a path to a real a fanbase? Any musical project needs good digital marketing. Gone are the …

    0 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How To Release an EP

    par Mackenzie Leighton 24 April 2023
    24 April 2023

    You want to know how to release an EP but don’t know where to start? We’ve got the answers. Releasing an EP is a great way for musicians to showcase their talent and …

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  • How to grow your fanbase as a musicianHow to Prepare your Music ReleasePromote your projectTips for musicians

    Storytelling: Building a Universe Around Your Musical Project

    par Mackenzie Leighton 30 January 2023
    30 January 2023

    Storytelling is an art. More than just a process, a method, or a technique, storytelling is the art of narration.  As musicians, this consists of building a unique universe and …

    0 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How To Release Music The Best Way

    par Mackenzie Leighton 11 January 2023
    11 January 2023

    As an independent artist, releasing music can be a daunting task. You may be asking yourself, how do I make sure my music reaches the right people? The truth is, …

    2 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    How to Define your Music Genre

    par Cameron Baxter 25 November 2022
    25 November 2022

    Don’t you just hate it when anyone asks what you sound like? Whether you’re having a meeting with an indie label boss or a promoter or just a bunch of …

    2 FacebookTwitterPinterestEmail
  • How to Get Media Coverage & Radio PlaysHow to Prepare your Music ReleasePromote your projectTips for musicians

    Press Kit for Musicians: Tips & Examples

    par Mackenzie Leighton 15 August 2022
    15 August 2022

    A press kit, also known as electronic press kit or music EPK, is a great way to share your music and identity with music industry professionals. Is your track, EP, …

    1 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    What is an EP and why is it the best choice for emerging artists?

    par Guy De Rengervé 29 May 2022
    29 May 2022

    What is an EP and why is it the best choice for emerging artists? An EP, short for extended play, is a musical release that is longer than a single, …

    2 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    Album, EP, single ? Develop a solid Music Promotion Strategy

    par Théodore de Newtone 23 May 2022
    23 May 2022

    The album is the star work for any artist; the culmination of of an artist’s creativity and identity. However, in this article, I’m going to explain to you why, this …

    1 FacebookTwitterPinterestEmail
  • How to Prepare your Music ReleasePromote your projectTips for musicians

    3 techniques to celebrate and promote the release of your musical project

    par Théodore de Newtone 13 February 2022
    13 February 2022

    Celebrating victories, big or small, is as important as planning them. Yes, releasing a musical project is giving birth to a work of art! It’s months of hard work, debates …

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